Questions?
Wow! That has got to be my first word with commenting on #IDF10: Wow!
Why Wow? Well, let’s see, some highlights that I saw:
- Tunnel Creek launched as the Intel® Atom™ Processor E600 Series
o The 1st Intel Processor with plain-old PCIe as a System Bus
o Opens the doors to loads of very unique possible designs
o Anything from Intel Chipsets, to 3rd Party Chipsets to FPGAs can work with it
o Select SKUs can do the “Industrial Temp Range” of -40°C to 85°C
o The cheapest SKU (E620) starts at $19 (Direct/Tray/1ku Volumes, etc.)
- Stellarton was disclosed as a 1st Half 2011 Intel® Atom™ Processor
o It will be Tunnel Creek processor & FPGA all in one package
o It will be Intel’s 1st “configurable” processor
- LOADS of Sandy Bridge details released & demos shown:
o There is a high-level “getting to know me” Fact Sheet
o At least 5 deep-dive classes (select the “ARC” Track from that Tab)
o A STELLAR Demo of playing StarCraft II on built-in Sandy Bridge Graphics
o Disclosures that “Sandy Bridge” will span from Notebooks to Desktops & Servers
o 10 Cores & 20 Threads per Processor
o Up to 2TB (TeraBytes) of memory possible in a single system
o But it will still work with the current Intel® 7500 Chipset
- #SmartTV gets Stellar
o LeVar Burton (@levarbuton on Twitter) was hired to promote SmartTV
o Ian Thomas (@ITonMission on Twitter) got to interview LeVar about #SmartTV
o There was both Google TV & Microsoft TV being displayed
o But most importantly, I got to meet LeVar, albeit briefly – nice guy!
- Havok has got Game
o Acquired by Intel in 2007, it has doubled its number of products
o Showed a Demo of how much more realistic cloth can look in games
o Also show how much more realistic blowin’ stuff up can look (see the full keynote)
- MeeGo gains Momentum
o To me, MeeGo has made huge strides in since IDF 2010 Beijing
o One great MeeGo product launch was the WeTab by Neofonie & 4tiitoo
o So a demo of a Media Phone made by Gemtek (here’s a picture)
- AppUp Goes Gold
o First, the AppUp Community on the show floor was on fire (always busy!)
o Second, the “AppUp Experience” was raging in the Metreon
o Third, AppUp gave away a CAR to a great developer!
- Four to ONE Strategy Announced
o Run Applications, Control Plane, Packet Processing, & Signal Processing on 1 architecture
o For example, we had a Demo of >10 MILLION Pkts/sec per core
o As shown during the keynote, this performance can scale linearly
o The savings from consolidated hardware would be HUGE
o The savings from consolidating developer teams might be HUGER
o In the end, everyone wins!
Some other nice things is, I thought the show was very well attended about 6,500 attendees – plus, >40\% of the attendees were “focusing on Embedded” – so a really good show for us. In my opinion, I thought the news that came out was overwhelmingly positive.
To me, the only downside (besides there just being TOO MUCH to do in 3 days) was I’m in a toss-up on what I need to buy for the Holidays this year:
Which would you suggest?
So, if you went to IDF – what did you like the most?
If you didn’t get to go to IDF, here are some helpful links:
- FULL Webcasts of the Keynotes
- Presentations from all the Classes
- A great group of pictures
- Other IDF10 videos from YouTube
What else to you want to know?
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