I’m sure that, if you’re involved with social media & your customer base is primarily engineers & the like, you’ve seen this story by my friend Karen Field : http://www.eetimes.com/news/latest/showArticle.jhtml?articleID=225700747 It is a good article, well written & well researched. You should take 6-minutes & read it yourself, but to “Tweet” the summary: Engineers hate Twitter b/c it's mostly random/useless garbage ("I ...Read More