Connected Store

Version 1

    Although online shopping provides convenience to customers, brick-and-mortar stores still offer richer retail experiences that online stores cannot provide, such as exclusive in-store services and hands-on experiences. However, physical stores today face the challenge of showrooming, a growing trend where customers visit a store to see a product and then buy it for a better price online using their smartphones or other connected devices.


    To promote in-store sales and combat showrooming, NEXCOM's NDiS B533 digital signage player can be used to build a connected store that can deliver seamless, engaging and personalized shopping experiences.